We Know What Attorneys
Are Looking For In An Expert Witness.
ExpertsDirect is an aggressive internet marketing company that proactively seeks out attorneys in need of consultants. We then provide these attorneys with your background, experience and personal resume so that they may match their consulting needs with your expertise.
Unlike other Internet companies, we do not take any portion of your hourly rate once you are retained. This practice artificially inflates consulting rates in order to compensate the site and ultimately drives down the consultant's fees.
- The research team at ExpertsDirect.Net has spent considerable time surveying, studying, and learning why attorneys hire our experts.
- The features on ExpertsDirect.Net were designed with the attorney's point of view in mind.
- Because an attorney's reputation depends on an Expert's competence, we provide the attorney with your complete resume in an easy to view format so that he/ she may feel secure with their selection.
- Our professionally designed layout makes it easy for attorneys to familarize themselves with you and your practice.
- ExpertsDirect.com is a low-risk, 100% tax deductible, advertising/marketing investment.
- Your investment in ExpertsDirect is $249 for a 1 year membership,
which includes all taxes.
- We also offer a pro-rata money back guarantee in the unlikely event that you are not satisfied.
Success Can Be Permanent With A TEMP Solution
Not Just Another Ad, But A Total Expert Marketing Program
ExpertsDirect Total Expert Marketing Program (TEMP) is made up of a series of ExpertsDirect
technology services:
- EDConnect - includes your unique website URL, ExpertsDirect phone number with unique extension and Voice Mail, and your website based Email
- EDTracking - this includes the ability to track each one of your lead generating sources OUTSIDE the ExpertsDirect network
- EDReportCard - this is the summary of your marketing campaign, are you spending your marketing dollars
ExpertsDirect TEMP - EDConnect
The EDConnect services comes with the ExpertsDirect Membership, this includes:
- Experts unique email address
- expertusername@expertsdirect.net
- Retrieve that email on the ExpertsDirect.net website from anywhere with an Internet connection.
- ExpertsDirect phone number with:
- Unique 4 digit extension
- Directly rings your phone. (We never screen calls, unlike some other services.)
- Voice mail
- Unique, Customizable URL to your EpxertsDirect page
- Complete CV for your Online Profile.
- List your published articles and/or books.
- Publish your articles online with us.
- Real Time Lead tracking stats with EDTrack.
- Track the number of times your cv is browsed and where the lead came from.
- Track the number of times you get a click to your personal website and where the lead came from.
- Track the number of times you get an email and where the lead came from.
- Track the number of times you get a voice mail and where the lead came from.
- All of this in real time.
ExpertsDirect TEMP - EDTrack
EDTrack is how ExpertsDirect assist you in following each of our advertising sources. You buy a Tracking Package for each Lead Source, each Tracking Package tracks a single Lead Source for the Expert, and consists of:
- Unique URL for tracking web hits, forwarding to whatever webpage the you designate.
- Unique Email address, forwarded to a single EDInbox
- Unique phone extension assigned to each lead source
ExpertsDirect TEMP - EDReportCard
The EDReportCard is the "Total Expert Marketing Summary" for your expert witness business.
The more lead sources you track with an EDTracking Package the more information the EDReportCard can provide you
Use this EDReportCard to:
- Determine the reach of your existing leads
- Calculate your average customer acquisition costs
- Budget for your future advertising
- Make better decisions about where to spend your advertising dollars
- Improve your marketing ROI (return on investment)
Example:
| Source |
Type |
Cost/Yr |
Web Hits |
Voice Mails |
Emails |
Total Leads |
$/Lead |
Lead to Cust Ratio |
Avg CAC |
| Expert site #1 |
Bi-annual Print |
$2500 |
15 |
5 |
5 |
25 |
$100 |
3 to 1 |
$300 |
| Expert site #2 |
Web |
$400 |
12 |
7 |
1 |
20 |
$20 |
5 to 1 |
$100 |
| ExpertsDirect |
Web |
$249 |
22 |
9 |
4 |
35 |
$8 |
4 to 1 |
$32 |
| Totals |
|
$3149 |
49 |
21 |
10 |
80 |
|
|
|
EDReportCard Definitions
(Source) - This is the name of a lead source used to generate business.
(Type) - This is the type of lead generated by this lead source. (see possible categories below).
- Categories:
- Annual Publications
- Bi-annual Publications
- Quarterly Publications
- Monthly Magazines
- Flyers
- Expert listing websites
- Trade website (or professional association)
- Corporate website
(Cost per Year) - This is your total out-of-pocket cost to advertise with this lead source.>
(Web Hits) - This is the number of unique web hits that have been generated via the URL string for this lead source.
(Voice Mail) - This is the number of voice messages left in your voice mail box as a result of calls to your Extension specified for this lead source.
(Email) - This is the number of email messages left in your email inbox from emails sent to the email address specified for this lead source.
(Total Leads) - This is the total number of Web Hits,Voice Mail Messages and Email Messages received for this lead source.
(Dollars per Lead - This is the total cost per lead for this lead source.
(Lead to Customer Ratio) - This is the average number of leads you need from this lead source in order to close a single sale (closing percentage).
(Avg CAC) - This is the Average Customer Acquisition Cost and is the total marketing and advertising dollars you must spend in order to close one sale from this lead source.
Direct Relationship
Some websites will post your information but potential customers call the website owner NOT YOU!! These sites demand that they mediate the relationship between you and your client.
ExpertsDirect will NEVER come between you and your customer.
Our purpose is simple... to get you more business, not get in the way of your business.
Your EDInbox
One of the many services you receive as an ExpertsDirect customer is a unique email address. Unlike your current email address this email comes to the ExpertsDirect site.
You can log in and retrieve your email from anywhere in the world with an Internet connection.
An onsite EDInbox means:
- No SPAM
- No advertising
- Use this email address for any of your business contacts
Every Expert Witness has gotten this call:
"Hello Mr. Expert this is Sales person from Name of Publication would you like to advertise in our Publication. We have 50,000 subscribers and our publication is ready by over 100,000 attorneys."
That is a good way to promote your Expert Witness business but its only part of the story. The number of subscribers and the readership or viewership of any ad source is good information about THEIR business but what about YOUR business?
Do you know if these subscribers, readers, or web users are reading your ad, is this ad producing business for you?
Can you measure if you are getting your money's worth out of this ad source?
Measuring Your Ad Sources
With the ExpertsDirect exclusive Total Expert Marketing Program or TEMP, including:
- EDConnect - your personal email, voicemail, and webpage
- EDTrack - assigned phone numbers, email addresses, and web page URLs for each of your advertising sources
- EDReportCard - a summary of ALL your advertising and marketing methods with data you can use to make better business decisions
Most expert witness sites today give you a picture and a resume, ExpertsDirect gives you much more.
In today's competitive environment a simple ad is not enough, you must be able to measure if your ad source is driving your business
"We become what we measure" - this is the basic philosophy behind the ExpertsDirect TEMP
By measuring the success of not just your ExpertsDirect profile but giving you the tools to measure ALL YOUR LEAD SOURCES, to make sure you have the right kind of advertising for your business
"Many a small thing has been made large by the right kind of advertising" - Mark Twain
Ready to join? Click Here!
